Key Guidelines Every Business Owner Must Know Before Registering with the Thai FDA
Naming your herbal product isn’t just about marketing appeal or catching consumer attention—it’s also a critical factor in gaining product approval from Thailand’s Food and Drug Administration (Thai FDA). The FDA enforces specific naming regulations to prevent misleading claims or exaggerated benefits.
⚠️ Important Naming Guidelines to Avoid Legal Issues
1. Avoid Overclaiming or Exaggerated Language
– Words like “ultimate,” “miraculous,” “cure-all,” or “rare ancient formula” are considered exaggerated claims and may lead to legal rejection or criminal penalties, even if the product is genuinely effective.
2. Avoid Misleading Foreign Associations
– Using names that imply foreign origin—such as city or country names—without a genuine connection is not permitted.
– For example, names like “Paris Herb” or “Tokyo Patch” could be misleading and are likely to be rejected if the product has no real association with those places.
3. Avoid Sacred or Religious References
– Names referring to monks, doctors, or sacred sites (e.g., “Luang Por…,” “Doctor…,”) are not allowed, as they may create false authority or reverence that misleads consumers.
4. Use Names That Reflect True Ingredients and Functions
– Choose a name that aligns with the main active ingredients or herbal group used.
Example: If turmeric is the main component, use related terms like “Curcuma,” “Khamin,” or “Turmeric.”
– Avoid contradicting the actual formulation. For instance, don’t name your product “Herbal Sleep” if it contains no herbs that promote sleep.
🛡️Need Help Naming Your Product the Right Way?
If you’re planning to develop a herbal product and want to ensure your product name, label design, and FDA registration fully comply with Thai law, Natureprof is here to help.
Our experienced team of herbalists and regulatory experts provides end-to-end consultation—from product development to regulatory approval—so you can launch your brand with confidence and credibility.
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