The dietary supplement market in Thailand is experiencing explosive growth. Especially in the post-COVID-19 era, consumers have become increasingly health-conscious, driving demand for supplements to new heights. These products have not only gained trust among consumers but have also become the top choice for new entrepreneurs looking to build their own brands.
Among the many types of supplements, the “beauty and skin enhancement” segment—including whitening, skin radiance, and anti-aging products—has remained the top seller for years. But why?
📈 Supplement Market Trends 2024–2025
According to a 2024 report by Krungsri Research, Thailand’s dietary supplement market is valued at approximately THB 26 billion and is expected to grow by 8–10% annually. The top-performing product categories include
✔ Beauty and Skin Care Supplements
✔ Immune System Boosters
✔ Weight Management Products
✔ Natural Herbal Extract Supplements
Among these, beauty supplements continue to thrive, driven by high demand in Thailand and neighboring markets such as China, Vietnam, and ASEAN countries, where appearance and skincare are highly valued.
🚀 How to Start Your Own Supplement Brand?
If you’re ready to launch your supplement business, partnering with an experienced OEM manufacturer that complies with GMP and FDA standards is crucial. This ensures high product quality and faster time-to-market.
💡 But most importantly:
“Choosing a unique formula that meets market demand is the key to success.”
🌟 Start Building Your Brand Today!
Receive free consultation from our experts in supplement formulation and full-service marketing.
📦 Get access to market-ready formulas, custom development, and packaging solutions.
📲 Contact us now for sample formulas and insider product ideas that sell!
